How do Lifetime and Hallmark keep Christmas movies fresh? By turning to picklers and pigskin

For the two cable networks, tapping into niches, hobbies and sports teams allows the them to invite new audiences in, while ...
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7 Best Hallmark Christmas Movies to Watch Right Now, Ranked: ‘A Royal Christmas’ and More

The Hallmark Channel is far and away the best place to find the corniest, cheesiest holiday movies. And during the Christmas ...