Those club-night shots, which happened to be Patrón, opened up my mind and palate (and inhibitions, let’s be so real right ...

Liquor giant Bacardi didn't just want another tequila in announcing Monday that it has picked up the rest of the Patron brand, which it values at $5.1 billion. Rather, Bacardi sees Patron as the key ...

"Without compromising brand identity." Iconic tequila brand makes game-changing update to its products: 'An excellent example ...

Something called National Tequila Day happened this past weekend, and one PR hack or another asked us to write about it promoting some brand or other. No go. However, it does give me an opportunity to ...

You may go to Costco for kitchen items you prefer to have in large quantities, or perhaps you go just for the food court. But what you should be looking out for are the insanely affordable deals ...

Jan 22 (Reuters) - Bacardi has agreed to buy out Patron Spirits International in a deal valuing the top high-end tequila maker at $5.1 billion, highlighting the appetite big drinks groups have for the ...

, Patrón Tequila confirmed that it was temporarily blocked from exporting tequila in mid-February amid a dispute with regulatory authorities. The issue came to a head after the tequila brand announced ...

In a promotional video, Mexican F1 driver Sergio "Checo" Pérez joined forces with Patrón Tequila as he looks forward to being "the first Mexican driver to reach the final podium." The clip premiered ...

The world's #1 super-premium tequila unveils a new Additive Free Seal on Packaging reinforcing the brand's time honored additive free process. HAMILTON, BERMUDA / ACCESSWIRE / October 5, 2023 / ...

Patrón has partnered with global music platform Boiler Room for a series of events and content, per a press release. The Bacardi-owned tequila brand will sponsor events in Ibiza, London and Los ...

Tequila Patrón, the world’s largest selling super-premium tequila brand, took the world by storm with an absurdly expensive, 100% agave tequila in the 90's when gold, “mixto” tequila was king. In the ...