Pantene is once again partnering with social media sensation Alix Earle, taking fans back into her shower to introduce ...

Pantene, part of Procter & Gamble, has expanded its influencer marketing push by again partnering with social media creator ...

Alix Earle takes fans back into her shower with her latest Pantene campaign — plus, she catches up with PEOPLE on her life ...

Selena Gomez is the new celebrity ambassador for Pantene, and I think the collaboration is a match made in heaven. As a teenager, all my friends and I used the brand’s shampoo regularly with the hopes ...

Pantene made waves on social media recently for releasing its latest Pantene Pro-V commercial, which features a young transgender girl and her lesbian mothers. Now, the haircare company is doubling ...

The new campaign asks whether women say "sorry" too much. — -- A new ad by hair care giant Pantene has opened a conversation on whether women apologize too much ...