In order to claim the freebie, customers must be a Burger King Royal Perks rewards member. If you’re not a rewards member ...

SpongeBob wants to prove he's a big guy in “The SpongeBob Movie: Search for SquarePants.” In theaters Friday, the movie takes ...

As Burger King poured hundreds of millions into its “Reclaim the Flame” plan, much of the attention, understandably, diverted ...

Theaters like Cinemark are already selling SpongeBob-themed merch, while AMC Theatres won’t begin selling the items until Dec ...

I’m having an out-of-character desire. I want to go to McDonalds for the new Grinch meal. Nostalgia marketing is real, and it is effective.

The fast food giant’s latest effort at nostalgia-based marketing is apparently flying out of its restaurants, to the point that locations ...

Burger King has unveiled a new SpongeBob Movie menu inspired by "The SpongeBob Movie: Search for SquarePants," featuring the ...

The SpongeBob menu, featuring the Bikini Bottom Bundle, is inspired by fan-favorite SpongeBob characters from Patrick Star to Mr. Krabs.

Burger King launches new Spongebob menu ahead of film’s release - ‘The Spongebob Movie: Search For Squarepants’ hits theaters December 19 ...

Nickelodeon's favorite yellow sponge is about to go where no sponge has gone before. The SpongeBob Movie: Search for SquarePants will arrive in theaters just before Christmas on December 19, sending ...

That’s also known as finding product-market fit, which O’Leary says happens when “the company is trying to find out how many people want this and what they’re willing to pay for it. Can I acquire that ...

The Chinese American restaurant staple is so beloved among American chefs that it’s appearing in bagels, on pizza and even in doughnuts. By Mehr Singh During the first two days Sidedoor Bagel in ...